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Beach List Direct offers customized list research and recommendations focused
on presenting the most relevant targeted consumer mailing list selections for our client's direct marketing campaigns.
Request Counts
Get counts on any Targeted Consumer Mailing
Lists by contacting Roberta Beach today for a FREE quote! (615)356-1100 x6305.
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Ethnicity Select: Seniors Masterfile
Contact: Roberta Beach
Email: rbeach@beachlistdirect.com
Phone: (615) 356-1100 Ext. 6305

The Ethnicity Select-Seniors Masterfile list provides marketers with a wide variety of selects to help them target their ideal clientèle. Those included in this file are especially responsive to marketing campaigns appealing to their specific ethnicity and their age. Help these elderly prospects spend their retirement traveling around the world, spoiling their grandchildren, and enjoying their freedom from the 9-to-5 grind!
These older consumers are receptive to a wide variety of offers including furniture, household goods and appliances, apparel and accessories, home decor, children's merchandise and apparel, toys, games, catalogs, education, books, magazines, subscriptions, clubs and associations, gym memberships, leisure and recreational activities, local events and entertainment, security systems, lawn and garden care, cable TV and Internet, credit cards, collectibles, general merchandise and gifts, personal and health services, property and real estate, opportunity seekers, investments, insurance, financial services, retirement and life planning services, medical services and supplies, telecommunications and wireless, computer software and hardware, pc peripherals, electronics, music, videos/DVDs, automobiles, self and home improvement, cultural and traditional products and events, travel, cruises, vacation packages, spas and resorts, sporting goods and equipment, and fundraising campaigns.
Source: Retail transactions, mail order companies, and consumer surveys.
Selections With Counts Minimum order 5,000 records.
| Selections |
Counts |
$/M |
| 12 Month Recency | 740,000 | $70.00 |
| Other Selections: |
| Computer Owner |
$30.00 |
Current Home/Land Value |
$10.00 |
| Home Property Indicator |
$5.00 |
Home Purchase Date |
$10.00 |
| Home Purchase Price |
$10.00 |
Home Year Built |
$10.00 |
| Homeowner Probability Model |
$5.00 |
In Market for New Vehicle |
$15.00 |
| Interest in Reading |
$30.00 |
Occupation |
$5.00 |
|
Presence of Credit Card |
$30.00 |
|
|
| |
| Donor Selections: |
| Contributes to Charities |
$40.00 |
Donors (By Mail, Phone, or TV) |
$30.00 |
| Environmental Contributor |
$40.00 |
General Contributor |
$5.00 |
| Health & Inst'l Contributor |
$5.00 |
Political Contributor |
$5.00 |
| Religious Contributor |
$5.00 |
|
|
| |
| Ethnicity Selections: |
$15.00 |
| African American |
Arabian |
Asian |
| Brazilian/Portuguese |
Caribbean (Non-Hispanic) |
European |
| Hispanic |
Pacific Islander |
|
| |
| Buyer Behavior Merchandise Categories: |
$5.00 |
| Books |
Collectibles/Specialty Food |
| Computer Owner |
Crafts/Hobbies |
| Culinary Interests |
Do-It-Yourself |
| Family & General Magazines |
Female Merchandise |
| Female-Oriented Magazines |
Gardening/Farming |
| Gardening/Farming Magazines |
General Merchandise |
| Gifts & Gadgets |
Health & Fitness Magazines |
| Mail Responder |
Male Merchandise Buyer |
| Male Sports Magazines |
Miscellaneous |
| News & Financial |
Odds & Ends |
| Opportunity Seekers |
Contestant Entrants |
| Photography |
Religious Magazines |
| Upscale Merchandise Buyers |
|
| |
| Demographic Variables: |
| Dwelling Type |
$10.00 |
Dwelling Unit Size |
$5.00 |
| Education |
$5.00 |
Estimated Age |
$5.00 |
| Exact Age |
$10.00 |
Gender of Adult |
$5.00 |
| Gender of Child |
$20.00 |
Hispanic Acculturation Segment |
$10.00 |
| Hispanic Language Preference |
$10.00 |
Home Business |
$5.00 |
| Homeowner/Renter |
$5.00 |
Income |
$5.00 |
| Latitude/Longitude |
$5.00 |
Length of Residence |
$5.00 |
| Marital Status |
$5.00 |
# of Adults in Living Unit |
$5.00 |
| # of Children in Living Unit |
$5.00 |
Phone Number |
$15.00 |
| Presence of Children |
$5.00 |
Radius Pull |
$10.00 |
| State Inc. Decile Wealth Rating |
$5.00 |
State/SCF/Zip/County |
$10.00 |
| |
| Method of Addressing: |
| FTP |
$75.00/Flat |
| E-Mail Delivery |
$75.00/Flat |
| Key Coding |
$5.00 |
| Run Charges |
$15.00 |
Commissions, Credit Policy -
20% commission to recognized brokers. Cancellation Charges: Cancellation before five (5) days prior to approved mail date: $200.00 flat fee, plus $15.00/M run charges, plus output media, shipping, and handling charges. Cancellation after five (5) days prior to approved mail date incurs full charge.
Delivery Schedule - Delivery from 5 to 7 working days.
Restrictions - Minimum order 5,000 records. Sample direct mail piece required for list owner's approval. Telemarketing script and SANS number are required for all telemarketing rentals. One year unlimited use may be available. Please inquire. Net name arrangements available. Please inquire. 90% deliverability guaranteed.
Maintenance -Updated monthly. Run through NCOA & Deceased Suppression quarterly.
Usage:
New file.
List Manager - Beach List Direct, Inc.
Contact: Roberta Beach
Email: rbeach@beachlistdirect.com
Phone: (615) 356-1100 Ext. 6305
Contact: Clay Beach
Email: cbeach@beachlistdirect.com
Phone: (615) 356-1100 Ext. 6385
Last Updated: 1/7/2008 9:40:00 AM
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