 Prime Earners Masterfile
Contact: Clay Beach
Email: cbeach@beachlistdirect.com
Phone: (615) 356-1100
The Prime Earners Masterfile is a group that commands perhaps the most power, influence and spending capacity of any segment of the American population. They are excellent prospects for marketers of financial services and luxury products.
They have found their "sweet spot" -- They have the time and money to enjoy full, active, happy, and lucrative lives.
Primarily ages 45-65, the upper middle class Americans on this database are in their prime earning and spending years with these impressive credentials:
- The concentration of $110,000 income earners is seven times greater than the national average.
- They are seven times more likely to own a home valued at $700,000 plus.
- They are over five times more likely to be a professional, an executive in upper management, or owner of their own company.
- Over 60% are homeowners and they actively purchase products and services through the mail to meet their ever-changing and active lifestyles.
Source: 100% Direct Mail.
Selections With Counts
Minimum order 5,000 records.
| Selections |
Counts |
$/M |
| 12 Month Recency | 783,188 | $110.00 |
| Monthly Hotline | 50,000 | $20.00 |
| Other Selections |
| Age |
$12.50 |
| Date of Birth |
$12.50 |
| Dwelling Type |
$10.00 |
| Education Level |
$10.00 |
| Ethnicity |
$15.00 |
| Gender |
$10.00 |
| Geography |
$8.00 |
| Grandparent |
$12.50 |
| Homeowner |
$10.00 |
| Income |
$10.00 |
| Known Internet Users |
$15.00 |
| Length of Residence |
$10.00 |
| Mail Order Buyer/Responder (Inquire for Categories) |
$12.50 |
| Marital Status |
$10.00 |
| Pet Owners |
$12.50 |
| Presence of Children |
$10.00 |
| Reading Preference (Inquire for Categories) |
$12.50 |
| Method of Addressing: | |
| E-Mail Delivery |
$50.00/Flat |
| FTP |
$75.00/Flat |
| Key Coding |
$2.50/M |
| Run Charges |
$15.00/M |
Commissions, Credit Policy -
20% commission to recognized brokers. Cancellation Charges: Cancellation before five (5) days prior to approved mail date: $200.00 flat fee, plus $15.00/M run charges, plus output media, shipping, and handling charges. Cancellation after five (5) days prior to approved mail date incurs full charge.
Delivery Schedule - Delivery from 5 to 7 working days.
Restrictions - Minimum order 5,000 records. Sample direct mail piece required for list owner's approval. Telemarketing script and SANS number are required for all telemarketing rentals. One year unlimited use may be available. Please inquire. Net name arrangements available. Please inquire. 90% deliverability guaranteed.
Maintenance -Updated monthly. Run through NCOA & Deceased Suppression quarterly.
Usage:
Anonymous Investment Mailer
Harvard Men's Health Watch
Museum of Fine Arts, Houston
Seattle Art Museum
Staywell Consumer Health Publishing
StoresOnline
List Manager - Beach List Direct, Inc.
Contact: Clay Beach
Email: cbeach@beachlistdirect.com
Phone: (615) 356-1100
Contact:
Email:
Phone:
Last Updated: 6/9/2011 11:31:00 AM
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