Families
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Targeted Consumer Mailing
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Abbey
Press Children's Merchandise Buyers - 55M+
Catalog inspirational, spiritual and religious buyers of children's
products. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 55,896
Hotline: 33,143
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Advance
Magazine Group Households With Children (Conde Nast/Fairchild)
- 2.8MM+
Active U.S. subscribers with children. Contact Roberta Beach for counts.
Base Price: $85/M
Universe: 2,869,151
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American
Consumer Family Database - 24.2MM+
Families with children, can select age and over 300 demographics.
Contact Roberta Beach for counts.
Base Price: $65/M
Universe: 24,261,000
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NEW
LIST! American Kids - 33MM+
These are the kids of America compiled into one of the most
verified Exact Age databases on the list rental market. Select
from over 33 million households and families with children
aged newborn to 18 years old. Known direct mail responders
make up nearly half of the American Kids file. See
the datacard for this list here >>
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American
Student List - Families With Children - 20MM
Households with the presence of children ages birth through
19. Contact Roberta Beach for counts.
Base Price: $70/M
Universe: 20,000,000
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BMG
Music Service Masterfile - Families With Children - 3.5MM+
BMG active members who have families that can be selected
by newborns, infants, toddlers, young children, school-aged
children, teens and twins. Contact Roberta Beach for counts.
Base Price: $110/M
Universe: 3,597,424
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Cable
TV Children's Product Buyers - 9M+
Families who have purchased child-related products from various
cable television infomercials. Contact Roberta Beach for counts.
Base Price: $90/M
Universe: 219,147
Hotline: 9,000
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CBD
Kids Catalog Buyers - 321M+
Catalog buyers of inspirational merchandise for sons and daughters,
nieces, nephews, and grandchildren: includes games and apparel,
books, DVDs and videos. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 321,548
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Child
- Active Subscribers - 563M+
Recipients of a magazine for parents with children ages 0-12,
offers the latest thinking, emerging trends, and breakthrough
news in child-rearing, giving moms alternative ideas as well
as traditional choices. Contact Roberta Beach for counts.
70% College Educated
Median Household Income: $56,178
Base Price: $100/M
Universe: 563,016
Hotline: 9,263
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Child
ResponsePlus Database - 727M+
Subscribers to a publication that offers the latest thinking,
emerging trends and breakthrough news in child rearing, giving
mom's alternative ideas as well as traditional choices. Contact
Roberta Beach for counts.
70% College Educated
Median Household Income: $56,178
Base Price: $100/M
Universe: 727,311
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Children's
Club Members - 1.2MM+
Children, ages 1-14, whose parents have signed them up to
be members of a birthday club of a nationally recognized restaurant
chain. Contact Roberta Beach for counts.
Base Price: $75/M
Universe: 1,217,130
Hotline: 115,000
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Coldwater
Creek - Kids Enhanced
Buyers from the Northcountry, Spirit, Elements, Gifts to Go,
and Sale catalogs. Contact Roberta Beach for counts.
Base Price: $115/M
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Columbia
House Masterfile - Families With Children - 1.7MM+
Members of Columbia House DVD clubs who have children from
toddlers to tweens to teens. Contact Roberta Beach for counts.
Base Price: $115/M
Universe: 1,762,000
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ConsumerBase
Parenting Multi-Channel File - 37MM+
Families with children. Contact Roberta Beach for counts.
Base Price: $60/M
Universe: 37,061,995
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CWD
Kids (formerly Children's Wear Digest) - 280M+
Catalog buyers of apparel for children under the age of 12.
Contact Roberta Beach for counts.
Base Price: $110/M
Universe: 280,200
Hotline: 60,100
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Devoted
Donors - Parents - 209M+
I ncluded in this file are impassioned donors to a number
of causes from children’s, health, and veteran issues
to animal, environmental, and wildlife concerns. These generous
families are striving to raise their children well and to
improve the world around them and assist the less fortunate.
See
the datacard for this list here >>
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Eagle
System's Children's Book and Video Buyers - 90M+
Buyers of books, videos, and continuity series for children
based on the Bible and biblical values. Contact Roberta Beach for counts.
Base Price: $75/M
Universe: 90,803
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Ethnicity
Select - Families - 1.6MM+
The Ethnicity Select Families list provides marketers with
a wide variety of selects to help them target their ideal
clientele. Those included in this file are especially responsive
to marketing campaigns appealing to their specific ethnicity
and their families’ needs. Help these hard working,
fun-loving prospects spend their disposable income on their
children, their homes, their vacations, and themselves today!
See
the datacard for this list here >>
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Family
Circle - Active Subscribers - 2.6MM+
Subscribers and expires to a magazine are family oriented
women motivated to find the best for themselves and their
families. Contact Roberta Beach for counts.
49% College Educated
63% Married
Median Household Income: $49,471
Base Price: $90/M
Universe: 2,610,895
Hotline: 128,694
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Families
That Read Together - 302M+
Families that actively buy books to encourage their children
to excel in school and life. Contact Roberta Beach for counts.
Base Price: $80/M
Universe: 302,140
Hotline: 27,000
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Families
With Children - 18.8MM+
Families with children/quantity buyers of merchandise and
services. Contact Roberta Beach for counts.
Base Price: $60/M
Universe: 18,841,700
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Fisher
Price - 191M+
Parents with young children who are interested in purchasing
toys that are designed to encourage developing skills, enrich
active imaginations and lay the foundation of lifelong learning.
Contact Roberta Beach for counts.
Universe: 191,147
Hotline: 28,666
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Garnet
Hill Families
Consumers with known presence of children in the household
who are catalog buyers of bedding, home furnishings, bath
linens, women's apparel and fine lingerie. Contact Roberta Beach for counts.
Base Price: $120/M
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Grimm's
Fairy Tales Book Buyers - 287M+
Buyers of various books that contain storytelling legends
as originally told by the brothers Grimm. Contact Roberta Beach for counts.
Base Price: $70/M
Universe: 287,100
Hotline: 12,500
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HearthSong
- 444M+
Mail order catalog buyers of books, games and puzzles, toys,
children's jewelry, musical instruments, candles, cookie cutters,
gifts, etc. Contact Roberta Beach for counts.
Above Average Income:
$75,000
Base Price: $105/M
Universe: 444,661
Hotline: 12,212
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!Hola
Familias! - 3.6MM+
Hispanic culture places a strong emphasis on families. Introducing
Hola Familias!, a unique database of households with at least
two individuals who prefer to speak Spanish.
This list has many selections
available including a full range of demographics, homeownership,
mail order buyers and responders, occupation, and telephone
numbers. See
the datacard for this list here >>
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Invest
In Children - 95.9M+
Buyers of a premium license plate where a portion of their
registration fee goes to children's causes such as education
and keeping kids drug-free. Contact Roberta Beach for counts.
Base Price: $80/M
Universe: 95,987
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Just
Boys Just Girls - 46M+
Catalog buyers of private-label apparel for boys and girls
between the ages of 3 and 12. Contact Roberta Beach for counts.
Base Price: $110/M
Universe: 46,300
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KIDS
- Fun Stuff To Do Together - 150M+
Subscribers to a publication filled with cool kids' projects
and lots of great ideas for activities that are easy, creative,
inexpensive and fun for children to do with parents, grandparents,
and loved ones. Contact Roberta Beach for counts.
Base Price: $105/M
Universe: 150,430
Hotline: 36,103
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Kids
Discover - 350M+
Subscribers to a magazine for 6-12 year olds; each issue is
devoted to just one topic. Contact Roberta Beach for counts.
Base Price: $90/M
Universe: 350,899
Hotline: 60,847
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Lifestyle
Database Children's Product Mail Order Buyers - 1.7MM+
Buyers of products and services geared towards their children's
needs and wants. Contact Roberta Beach for counts.
Base Price: $65/M
Universe: 1,722,928
Hotline: 157,000
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Lifestyle
Database Families With College Age Children - 5.2MM+
Families that are in the preparation stages for sending a
child to college. Contact Roberta Beach for counts.
Base Price: $65/M
Universe: 5,214,020
Hotline: 98,500
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Li'l
Ones Things (Children's Merchandise Buyers) - 8.6MM+
Buyers of children's merchandise. Contact Roberta Beach for counts.
Base Price: $70/M
Universe: 8,678,200
Hotline: 2,354,400
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Magic
Cabin - 68M+
Catalog buyers of toys, books, dolls, and craft kits. Contact
Roberta Beach for counts.
Average HH Income: $75,000
Base Price: $105/M
Universe: 68,434
Hotline: 12,569
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MetKids
Catalogue Buyers - 4.3MM+
Buyers of items that encourage children of all ages to explore,
create and discover the world around them through art, music,
books and their imagination. Contact Roberta Beach for counts.
Base Price: $100/M
Universe: 50,799
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Multi-Sourced
Families - 21.8MM+
The Multi-Sourced Families file is a comprehensive database
for mailers who need to target parents who are making purchases
through direct mail, in person, and online. These active families
enjoy shopping for a wide variety of products and services
from children’s toys and apparel to insurance and subscriptions.
No matter what they are looking for, these busy consumers
focus on finding the best products at the best prices in the
most efficient manner possible. See
the datacard for this list here >>
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Norm
Thompson Universe Children Enhanced - 779M+
High-ticket apparel, gift, homewares, and food buyers from
all of the Norm Thompson properties. Contact Roberta Beach for counts.
Base Price: $110/M
Universe: 779,369
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Oxmoor
House Families and Children - 353M+
Book buyers of a wide variety of titles all with the presence
of children ages 0-12. Contact Roberta Beach for counts.
Base Price: $90/M
Universe: 353,970
Hotline: 33,089
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Parenting
Enhanced - 999M+
Enhanced file of subscribers to a magazine dedicated to mothers
of children ages 0-12. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 999,252
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Parenting
Group Homeowners Masterfile - 1.1MM+
Homeowners who are catalog buyers of home furnishings. Contact
Roberta Beach for counts.
Base Price: $95/M
Universe: 1,124,958
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Parents
- Active Subscribers - 1.5MM+
Subscribers to and expires of a magazine for parents with
children ages 0-12; covers health and safety, adult fitness,
cooking for the family, best approach to education, etc. Contact
Roberta Beach for counts.
53% College Educated
Median Household Income: $46,135
Base Price: $95/M
Universe: 1,589,954
Hotline: 72,307
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People
Kids - 489M+
People Weekly has identified presence of children in their
subscriber households using Equifax data. Contact Roberta Beach for counts.
Base Price: $100/M
Universe: 489,707
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Physicians
@ Home Address W/Children - 142M+
Physicians at home address with children. Contact Roberta Beach for counts.
Base Price: $75/M
Universe: 142,811
Hotline: 35,000
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Pottery
Barn Kids - 866M+
Buyers of kids bedroom and playroom furniture, bedding, rugs,
decorative accessories, unique toys and gifts. Contact Roberta Beach for counts.
Base Price: $120/M
Universe: 866,717
Hotline: 79,843
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Primedia
Children's Masterfile - 2.4MM+
Merged and enhanced subscriber files of consumer magazine
titles with key lifestyle and demographic data that allows
direct mailers access to families with young children and
teens, ages 0-17 years old. Contact Roberta Beach for counts.
Base Price: $100/M
Universe: 2,463,505
Hotline: 457,626
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Ranger
Rick Subscribers - 318M+
Subscribers to a magazine for children ages 7-12, who learn
about animals and their habitats. Contact Roberta Beach for counts.
87% College Educated
93% Married
Average HH Income: $100,000
Base Price: $90/M
Universe: 318,771
Hotline: 20,890
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RFM
Now! Families- 26MM+
Check out the RFM and category transactional data, which is
selectable on the brand new RFM Now! Families list. This file
contains active, busy families with children age 0 to 17 years
who are constantly making purchases through the mail, online,
and in person. See
the datacard for this list here >>
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Real
Simple Kids
Subscribers to a publication to help women discover practical
solutions for simplifying their lives to create the time to
focus on what matters, their children.
Base Price: $100/M
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Scholastic
At Home Enhanced Masterfile - 6.3MM+
Enhanced file of families who purchase children's books, encyclopedias
and quality educational and entertaining materials. Contact
Roberta Beach for counts.
Base Price: $95/M
Universe: 6,349,465
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Single
Child Families - 11.4MM+
Single child families. Contact Roberta Beach for counts.
Base Price: $65/M
Universe: 11,418,900
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Spending
Families with Young Children - 597M+
Get ready to target nearly 2 million busy families with young
children aged 0-10 who are actively making purchases through
the mail, Internet, and retail!
The Spending Families
with Young Children list is selectable by mail order category,
lifestyle interests and activities, demographics, and donors.
See
the datacard for this list here >>
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Spending
Families with Pre-Teens and Teenagers - 1.1MM+
Looking for families with pre-teens and teenagers? Now you
can target over 2 million busy households who are actively
making purchases through retail, direct mail, and the Internet!
The Spending Families
with Pre-Teens and Teenagers list is selectable by mail order
category, lifestyle interests and activities, demographics,
and donors. See
the datacard for this list here >>
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top
Sports
Illustrated For Kids - 476M+
Subscribers to a kids sports publication including video games,
television, sports equipment and outdoor gear. Contact Roberta Beach for counts.
Average Household Income:
$111,000
85% College Educated
Base Price: $95/M
Universe: 476,658
Hotline: 38,298
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Talbots
Kids - 78M+
Buyers of children's clothing in a wide range of sizes for
boys, girls, toddlers and infants. Contact Roberta Beach for counts.
Average Income: $145,000
Base Price: $100/M
Universe: 78,992
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Time
For Kids - 85M+
Subscribers to a news magazine for kids ages 8-14. Contact
Roberta Beach for counts.
Base Price: $95/M
Universe: 85,111
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NEW
LIST ! They're Good Kids - 6.5MM+
They’re Good Kids is a one of a kind list of US households
with children aged newborn to 17. Why? Because data from a
myriad of superior sources has been brought together, rigorously
deduped and householded, then meticulously verified unlike
any other children’s masterfile on the market. Starting
with in-depth information compiled from carefully targeted
consumer surveys, this family and household file is then combined
with credit card and mail order purchases as well as demographic
and lifestyle enhancements. The result is a powerful megafile
for targeting both parents and grandparents for all types
of direct mail and telemarketing offers. See
the datacard for this list here >>
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NEW
LIST ! Watch Them Grow - 8.9MM+
Watch Them Grow list is built from weekly compiled birth announcements,
household credit card transactions, and life events. Track
and target these families as they experience those busy, fun
years with their children. These parents are ideal prospects
for direct mail and telemarketing offers. See
the datacard for this list here >>
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Weider
Publications LLC: Families With Children
Subscribers with children in the household. Contact Roberta Beach for counts.
Base Price: $95/M
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top
Wild
Animal Baby - 124M+
Subscribers to a publication for younger children ages 12
months to 3 years; every issue is packed with eye-catching
photos, stories and interactive games designed to help develop
pre-reading skills and educate the child about the world around
them. Contact Roberta Beach for counts.
87% College Educated
93% Married
Base Price: $90/M
Universe: 124,549
Hotline: 47,462
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Your
Big Backyard Subscribers - 320M+
Subscribers to a magazine for children ages 3-6; contains
pictures, stories, games and puzzles designed to educate them
about the world that surrounds them. Contact Roberta Beach for counts.
92% College Educated
96% Married
Base Price: $90/M
Universe: 320,474
Hotline: 25,220
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