Horses,
Riding & Breeding
Targeted Consumer Mailing
Lists
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Affluent Horse Club Members
Dressage Today (Primedia)
Equus Magazine (Primedia)
Horse & Rider (Primedia)
Horseback Riding Enthusiasts
Practical Horseman (Primedia)
State Line Tack English & Western Equine
Affluent
Horse Club Members - 4.2M+
Affluent Horse Club members, mostly at home addresses. Contact
Roberta Beach for counts.
Average Income: $200,000
Average Net Worth: $1000,000
Base Price: $85/M
Universe: 42,116
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Dressage
Today (Primedia) - 29M+
Subscribers to a magazine covering the sport from every angle
with articles on training, equine health and daily care, personalities,
competitive strategies and news. Contact Roberta Beach for counts.
College Degree
HHI: $126,300
Average Income: $126,300
Base Price: $100/M
Universe: 29,136
Hotline: 6,113
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Equus
Magazine (Primedia) - 115M+
Subscribers to a magazine on horse care, equine medicine,
etc. Contact Roberta Beach for counts.
Average HHI: $99,000
Base Price: $100/M
Universe: 115,304
Hotline: 29,863
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Horse
& Rider (Primedia) - 112M+
Subscribers to a magazine providing horse owners and breeders
with insight into Western-style riding, related horse care
and stable management. Contact Roberta Beach for counts.
Average Household Income:
$85,000
Base Price: $100/M
Universe: 112,447
Hotline: 32,634
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Horseback
Riding Enthusiasts - 2.8MM+
Horseback riding enthusiasts who have all responded to a survey
that they are avid fans of horseback riding. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 2,890,145
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Practical
Horseman (Primedia) - 42M+
Subscribers to Practical Horseman, a magazine for English
saddle riders. Contact Roberta Beach for counts.
Average HH Income: $136,100
Base Price: $100/M
Universe: 42,230
Hotline: 9,514
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State
Line Tack English & Western Equine - 84M+
English and Western equine enthusiasts who buy saddles and
riding equipment, show clothing, farm/ranch gear, street apparel,
outerwear, footwear, gifts, books and videos that reflect
their love of horses. Contact Roberta Beach for counts.
Base Price: $110/M
Universe: 84,321
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