Men's
Targeted Consumer Mailing
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ATV
Rider Magazine (Primedia) - 10M+
Subscribers to a magazine of articles on selecting, buying,
equipping and using ATVs, as well as comprehensive product
listings that include descriptions, specifications, prices
and photos of virtually every ATV available. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 10,704
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Bike
Magazine (Primedia) - 34M+
Subscribers to a publication of articles on the newest equipment
and gear, places to ride, etc. Contact Roberta Beach for counts.
Base Price: $100/M
Universe: 34,817
Hotline: 3,852
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Bike
Works (Primedia) - 5M+
Subscribers to a magazine for Harley Davidson and American
V-twin enthusiasts from the novice to expert owners. Contact
Roberta Beach for counts.
Base Price: $95/M
Universe: 49,314
Hotline: 5,812
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Canoe
& Kayak Magazine (Primedia) - 30M+
Subscribers to a magazine on canoeing, kayaking and the full
range of paddling sports. Contact Roberta Beach for counts.
Base Price: $100/M
Universe: 30,916
Hotline: 6,794
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Cargo
- 312M+
Recipients of a guide that does all the shopping and provides
expert opinions so men can focus on what really excites them:
getting the best - and the most - for their money. Contact
Roberta Beach for counts.
Base Price: $105/M
Universe: 312,781
Hotline: 7,728
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Cigar
Smokers - 708M+
Predominantly men who have all responded that they are active
cigar smokers. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 708,851
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Details
- 287M+
Subscribers to a magazine for young men that contains fashion,
music, sports and technology. Contact Roberta Beach for counts.
74% College Educated
36% Married
Median Household Income: $68,652
62% Professional/Managerial
Base Price: $105/M
Universe: 287,140
Hotline: 30,748
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Dirt
Rider Magazine (Primedia) - 127M+
Subscribers to a magazine on off-road motorcycling: covers
intensive bike tests, product evaluations, how-to's and race
coverage. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 127,350
Hotline: 16,449
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Erectile
Dysfunction Sufferers - 70M+
Men have reported on a direct mail survey that they are struggling
with this highly personal condition. Contact Roberta Beach for counts.
Base Price: $150/M
Universe: 70,700
Hotline: 6,000
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Flex
Magazine - 32M+
Subscribers to a magazine of information about nutrition,
physiology and training to the professional and the avid bodybuilder.
Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 32,328
Hotline: 2,649
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Gentlemen's
Quarterly (Conde Nast) - GQ - 550M+
Gentlemen's quarterly subscribes to magazine that is the definitive
guide for today's man, with articles covering a wide range
of topics including fashion, fitness, food and liquor, travel,
automobile, investments, technology and home design. Contact
Roberta Beach for counts.
Base Price: $105/M
Universe: 550,124
Hotline: 36,140
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Handymen
- 236M+
Hobbyist and do-it-yourselfers, at home address who have worked
on their homes, autos. Many have purchased tools, books and
videotapes and types of "how-to" manuals and workshop
products. Contact Roberta Beach for counts.
Average Income: $50,000
Average Net Worth: $100,000
Base Price: $85/M
Universe: 236,482
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Harvard
Men's Health Watch - 84M+
Subscribers to a newsletter on preventing illness, understanding
how the body works, advances in testing and treatments, changes
with the health care system and other secrets to leading a
healthier, happier life. Contact Roberta Beach for counts.
Base Price: $105/M
Universe: 84,737
Hotline: 3,195
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Healthbase
- Male Product Buyers - 1MM+
Male buyers of health products. Contact Roberta Beach for counts.
Base Price: $80/M
Universe: 1,000,000
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Hot
Bike (Primedia) - 72M+
Subscribers to a magazine of accurate test results of the
latest bikes and aftermarket products available to the Harley
enthusiast. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 72,655
Hotline: 11,652
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Irvine
Park - 71M+
Buyers of classic and contemporary suits, sportscoats, slacks,
shirts and footwear. Contact Roberta Beach for counts.
Base Price: $115/M
Universe: 71,627
Hotline: 6,449
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Men's
Fitness Magazine - 452M+
Subscribers to a magazine for men with a fit, healthful and
active lifestyle. Contact Roberta Beach for counts.
Base Price: $100/M
Universe: 452,639
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Men's
Health Advisor - 57M+
Subscribers to a newsletter from The Cleveland Clinic that
discusses important information concerning health issues specific
to men. Contact Roberta Beach for counts.
Base Price: $105/M
Universe: 57,597
Hotline: 8,717
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Men's
Journal - 424M+
Subscribers to a magazine covering topics for young, affluent,
educated men. Contact Roberta Beach for counts.
Base Price: $100/M
Universe: 424,268
Hotline: 19,860
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Motor
Trend Magazine (Primedia) - 673M+
Subscribers and expires to Motor Trend, an automotive magazine
of the latest information on what's new and for what we will
be seeing and driving in the future. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 673,338
Hotline: 29,047
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Motorcycle
Cruiser (Primedia) - 33M+
Subscribers to a source of information for people who enjoy
classically styled bikes of all brands; includes motorcycle
test results, customizing advice, travel features and aftermarket
product comparisons. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 33,063
Hotline: 6,423
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Motorcyclist
Magazine (Primedia) - 149M+
Subscribers to a magazine for streetbike enthusiasts looking
for in-depth information that will help them maximize their
riding experience. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 149,820
Hotline: 7,233
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Muscle
& Fitness - 216M+
Subscribers and expires to a magazine that provides inspiration
and instruction to subscribers dedicated to exercise, resistance
strength training and nutrition. Contact Roberta Beach for counts.
Base Price: $100/M
Universe: 216,444
Hotline: 18,979
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Northeast
Urological Institute - 11M+
Mostly male buyers of an al natural supplement to enhance
sexual prowess and improve stamina and virility. Contact Roberta Beach for counts.
Base Price: $100/M
Universe: 11,000
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top
Playboy
Magazine - U.S. Subscribers - 2.2MM+
U.S. subscribers to Playboy Magazine. Contact Roberta Beach for counts.
Base Price: $105/M
Universe: 2,248,457
Hotline: 101,882
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Primedia
Home Improvement Masterfile - 3.6MM+
Masterfile of Primedia subscribers to home improvement publications.
Contact Roberta Beach for counts.
Base Price: $105/M
Universe: 3,674,867
Hotline: 333,823
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Primedia
Motorcycle Group Masterfile - 440M+
Professional racers, casual trail riders, people who enjoy
classically styled bikes of all brands and riders of high-performance
street bikes and high-performance riding. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 440,257
Hotline: 31,304
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Primedia
NASCAR/Racing Enthusiasts Masterfile - 655M+
Subscribers to Circle Track, Stock Car Racing and Hot Rod
Magazine. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 655,351
Hotline: 36,628
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Primedia
Powerbase Male E-Mail Masterfile - 207M+
E-mail addresses of automotive enthusiasts who subscribe to
popular magazines. Contact Roberta Beach for counts.
Base Price: $150/M
Universe: 207,829
Hotline: 46,597
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Primedia
Powerbase Male Masterfile - 4.8MM+
Male subscribers to various Primedia male oriented magazines.
Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 4,875,633
Hotline: 426,923
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Single
Males By Lifestyle Interest - 4.3MM+
Single males. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 7,634,409
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Sporty's
Men's Collection - 13M+
Men catalog buyers of items for the home, garage, game room,
bar room, outdoor recreation, personal accessories and more.
Contact Roberta Beach for counts.
Base Price: $120/M
Universe: 13,429
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Time
Inc. Men's Catalog Buyers Masterfile - 1.7MM+
Men who have made mail order purchases from a variety of catalogs.
Contact Roberta Beach for counts.
Base Price: $80/M
Universe: 1,759,380
Hotline: 646,880
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Truck
Trend Magazine (Primedia) - 60M+
Subscribers and expires to a magazine of information for new-model
shoppers as well as the avid truck enthusiast. Contact Roberta Beach for counts.
Base Price: $95/M
Universe: 60,523
Hotline: 6,375
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